You can save money on gym memberships without giving up options by enrolling in the Active&Fit Direct program, a flexible, comprehensive, low-cost fitness program that provides subsidized access to thousands of standard gyms and premium studios nationwide for $28 per month. This allows you to completely bypass retail gym rates and hidden fees while maintaining the freedom to work out wherever you need to.

What Is Active&Fit Direct?
In the world of fitness, everyone falls into three different categories. First are those that love to work out, do it religiously, like it’s a routine. Then there are those that hate to work out, won’t do it, and don’t do it. And then there are those in the gray zone – they don’t hate it, but they do get bored with the same thing and need flexibility! Since I am constantly bouncing from one area to the other, I need the flexibility of changing up my exercise needs and locations; being locked into a single gym near my house or office just doesn’t work for my lifestyle anymore. I need to be able to get in an arm workout, grab a yoga class after a client meeting, or work out from my hotel room when I’m traveling when time is short.
Here is me celebrating 100 classes at my favorite Club Pilates – also a participating premium partner at Active&Fit Direct!
To find out if you already have access to Active&Fit Direct, check your eligibility through your employer, health insurance provider, or associations like AAA or USAA right here at Active&Fit Direct. HOWEVER, ff your workplace does not partner with them, you can still use their public-facing sister program, Active&Fit Now, which charges just $32 per month!
Is Active&Fit Direct cheaper than joining multiple gyms?
Active&Fit Direct is incredibly cost-effective compared to carrying multiple individual memberships. I mean, let’s do some math! Most memberships start at least $20-25 and then that doesn’t even include sign-up fees, extras, etc. Then if you’re like me, then you get bored, or your schedule necessitates a location change, then you have to cancel and start it all over again (and hope you don’t have cancel fees and all that wasted time!)
Plus with Active&Fit Direct:
- The membership provides you access to your choice of 12,900+ standard gyms for $28/month.
- Adding a second or subsequent gym membership grants a $5 monthly discount on that additional gym.
- It includes top gym brands such as LA Fitness, Crunch, 24 Hour Fitness, EoS Fitness, Anytime Fitness, and Snap 24/7 Fitness.
- And even if your work doesn’t have the program, you can join
(Working Out on the Go? Make sure you keep these must-haves in your workout bag. Here are some of my favorites!)
Can one membership give access to multiple gyms?
The beauty of this program is that it is flexible and convenient, allowing you to easily switch gyms when you want to. Standard fitness center and premium studio participation varies by location and is subject to change, and some large chains may not offer access to multiple locations with their brand, so you will want to check your selected fitness center. But overall, having 12,900+ top brand gyms to choose from gives busy moms incredible variety.
Are there hidden fees with Active&Fit Direct?
The straightforward answer is no—there are no hidden fees and no long-term contracts.
- Standard gyms cost $28 per month (plus applicable taxes) for access to one chosen base gym.
- You are required to pay the current month’s fee and the next month’s fee upfront at signup.
- The program features a 2-month minimum enrollment period, then converts to a flexible month-to-month plan that you can cancel at any time.
- Right now, there is a $0 enrollment promo code—the $28 enrollment fee is waived from 6/1/2026 12:01 a.m. to 8/31/2026 11:59 p.m. PT, and if eligible, the promo code will automatically populate on the checkout page.
(Want more budget-friendly tips? Read more here.)
How much can I save with Active&Fit Direct compared to traditional gym memberships?
The exact savings depends on what a traditional retail gym membership costs in your area, but the Active&Fit Direct program allows members to bypass retail gym rates for one fee. Beyond the standard gyms, the savings extend into specialty fitness as well:
- You get access to 10,600+ Premium options (like studios, trending workouts, cycling, Pilates, barre, and HIIT) with 20% – 70% discounts off the retail price.
- The membership includes 1-on-1 Well-Being Coaching, offering unlimited virtual sessions with a professional coach covering nutrition, sleep, stress, and even GLP-1s.
- You receive free access to more than 18,000+ on-demand workout videos just for registering.
- The Active&Fit Direct Marketplace offers the hottest fitness and wellness gear at 10% – 50% off brands like adidas, Garmin, Fitbit, Vitamix, New Balance, Therabody & more.
FAQs about Active&Fit Direct
Q: What is the Active&Fit Direct program?
A: The Active&Fit Direct program is a flexible, comprehensive low-cost fitness program that provides access to thousands of standard gyms nationwide for $28/mo.
Q: How do I know if I am eligible for Active&Fit Direct?
Active&Fit Direct is available through employers/health plans, and to enroll, you must verify your eligibility through a sponsoring organization like your employer, health insurance provider, or associations such as AAA or USAA.
Q: Can my husband join Active&Fit Direct too?
Yes, once enrolled, you can sign up a spouse or domestic partner so they can receive similar rates.
Q: What happens if I want to cancel?
A: There are no long-term contracts; after a 2-month minimum enrollment period, it converts to a flexible month-to-month plan that you can cancel at any time.
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Disclaimer:
Active&Fit Direct is a fitness program for real people, focusing on overall wellness/wellbeing rather than perfection or just weight loss. Not all program sponsors offer Marketplace; vendors, products, and discounts are subject to change.
©2026 American Specialty Health Incorporated (ASH). All rights reserved. The Active&Fit Direct program is provided by American Specialty Health Fitness, Inc., a subsidiary of ASH. Active&Fit Direct and the Active&Fit Direct logo(s) are trademarks of ASH. Other names or logos may be trademarks of their respective owners. Standard fitness center and premium studio participation varies by location and is subject to change. Other restrictions may apply based on the location of your selected fitness center. Some large chains may not offer access to multiple locations with their brand. Some fitness centers do not participate in the Active&Fit Direct network for all Program Sponsors. On-demand workout videos are subject to change. ASH reserves the right to modify any aspect of the Program (including, without limitation, the Enrollment Fee(s), the Monthly Fee(s), any future Annual Maintenance fees, and/or the Introductory Period) at any time per the terms and conditions. If we modify a fee or make a material change to the Program, we will provide you with no less than 30 days’ notice prior to the effective date of the change. We may discontinue the Program at any time upon advance written notice.
American Specialty Health, 10221 Wateridge Cir, San Diego, California 92121









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